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Future Crown –
Hello Homes, Panvel

Objectives:

Generate quality residential leads while improving site visit and booking ratios for mid-segment buyers.

Challenge:

Panvel’s growing real estate competition created pricing pressure and reduced audience attention across digital campaigns.

Strategy & Execution:

  • Built a targeted campaign focused on connectivity, future infrastructure growth, and lifestyle benefits.
  • Used Meta & Google Ads with high-engagement creatives and localized messaging.
  • Implemented retargeting campaigns to nurture warm leads into visits.
  • Optimized campaign performance regularly to maintain lower CPL and stronger conversion quality.

Results:

  • Achieved lead generation at approximately ₹250 CPL
  • Generated 20–25 monthly site visits
  • Secured 2–3 bookings through digital campaigns
  • Delivered strong ROI with an optimized ₹1 Lakh ad budget